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Federal Launches Virtual Shows for Its Buy Group Partners and Distributors

Federal Ammunition
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ANOKA, Minnesota - August 7, 2020 - Federal developed a series of virtual sales shows to support its Buy Group customers. This effort is due to many of the industry’s sales shows being cancelled due to the COVID-19 pandemic. Starting on August 10, and running throughout the month, Federal will launch four virtual Buy Group shows for its business partners. Each Buy Group will receive its own dedicated week to review the digital content through an online portal. At the end of the week, attendees will get their questions answered by Federal’s sales staff and product teams through live chats.

“Our distributors and retailers are hungry for information and product news. They need to hear from us and since we cannot be there in person we created our own virtual experience,” said Federal SVP Hunting & Shooting Sales Jim Bruno. “As a result, our efforts will benefit the end consumer because we will provide the latest and greatest products and information to be made available from our distribution customers who attend these virtual shows.”

New product videos with detailed information on features and benefits will be the focus of the shows. Other digital content that will be provided include: messages from Federal Ammunition President Jason Vanderbrink and Senior Vice President of Sales Jim Bruno; examples of upcoming product advertising; trade marketing tools and displays; plus, pricing, terms and hot show specials for Buy Group members.

“We want attendees of our virtual shows to get the same access to assets that they would if they attended our booth at a physical show,” said Federal Events Director Michael Kinn. “During this challenging time, we needed to change our approach to how we do business, while still delivering everything our retail customers need to get our products in the hands of the end consumer. We know these virtual sales shows will deliver on that effort.”

New-for-2020 ammunition from Federal’s sister companies Speer and CCI will also be featured. Highlights include:

Federal Premium Terminal Ascent - Bonded construction penetrates deep, while the patented Slipstream polymer tip initiates expansion even at lower velocities and long range. AccuChannel groove technology improves accuracy and minimizes drag. Available in eleven of the most popular hunting cartridges and as component bullets.

Federal Premium Force X2 - Nine copper-plated 00 FX2 buckshot pellets split into two equal-size pieces on impact. Double the wound channels, improved energy transfer to the target, and less potential for over-penetration.

Speer Gold Dot Carry Gun - Speer has built upon the law-enforcement proven Gold Dot G2 bullet, optimizing the design and loading to provide superior feeding, ballistics and terminal performance through compact concealed handguns. Available in 9mm Luger 135-grain, 40 S&W 165-grain and 45 Auto +P 200-grain.

CCI MeatEater Series - CCI has partnered with MeatEater’s Steven Rinella on this exclusive new series of ammunition. CCI’s rimfire products available in this series includes Copper-22 22 LR 21-grain HP, Mini-Mag 22 LR, 36-grain CPHP and Maxi-Mag 22 WMR, 40-grain JHP.

Business customers and Buy Group members interested in more information on Federal’s virtual Buy Group shows should contact their Federal sales representative.

Federal ammunition can be found at dealers nationwide or purchased online direct from Federal. For more information on all products from Federal or to shop online, visit www.federalpremium.com.


 

2020 News Releases

Federal Ammunition Introduces New FireStick to Revolutionize Hunting with Muzzleloaders


Federal Ammunition Continues Strong Support for the International Hunter Education Association-USA


Team Federal Hosted Successful PRS Series Gold Medal Match


It’s a “Wild Ride” On This Episode of the “It’s Federal Season” Podcast


Trick Shot Artist 22plinkster featured on “It’s Federal Season” Podcast


Federal Launches Virtual Shows for Its Buy Group Partners and Distributors


Competition Season Continuing Strong for Federal Ambassador Dakota Overland and Team Federal


Federal Awarded High-Performance Ammunition Contract for US Army Next Generation Carbine Technologies Program


Federal Ammunition Awarded $13.8 Million Delivery Order from the U.S. Army


15-Year-Old Federal Sponsored Trap Shooter Grayson Stuart Achieves ATA Grand Slam Honors


World Champion Josh Froelich Appears on “It’s Federal Season” Podcast


Federal Ammunition Introduces New Force X2 Personal Defense Shotgun Loads


Federal Ammunition Introduces New Hydra-Shok Deep 380 Auto


Ready for Summer: New Federal Merchandise


Competition Season Off to a Strong Start for Federal and CCI Sponsored Shooter Grant Kunkel


Federal Ambassador Dakota Overland Wins the Ladies Division at the 2020 USPSA Multigun National Championship


MeatEater’s Steven Rinella and Janis Putelis join the “It’s Federal Season” Podcast


Federal Ammunition Now Offers 350 Legend in Its Fusion Line


Federal Sponsored Shooter Tucker Schmidt Wins the 2020 Pigg River Precision PRS Match


Federal Ammunition Introduces New Black Cloud TSS 20 Gauge


Federal Ammunition Introduces New MeatEater Bismuth Loads for Waterfowl and Upland Hunting


Federal Adds New Trophy Copper 280 Ackley Improved to Its Exclusive MeatEater Rifle Ammunition Lineup


Free onX Hunt Trial with the Purchase of Federal’s MeatEater Ammunition


Federal Custom Shop Now Offers Fourteen Options of Centerfire Cartridges for Big Game Hunting


Federal Ammunition Introduces PUNCH: It’s Newest Defensive Handgun Option for Personal Defenders


Julie Golob, Modern Day Wonder Woman, joins the “It’s Federal Season” Podcast


Federal Ammunition and the Quality Deer Management Association Launch a Dedicated Partnership


Federal and Reeds Sign Gould Brothers


Custom Gunworks owner Rob Roberts appears on Federal Ammunition’s “It’s Federal Season” Podcast


Federal Ammunition Introduces New Train + Protect Loads


Federal’s New Terminal Ascent Component Bullet Delivers the Best All-range Performance for Hunting Handloads


Federal Ammunition Introduces New Terminal Ascent, The Best Choice for All-Range Hunting Loads


The 2020 Federal Kubota Sweepstakes Contest Going Strong


Vista Outdoor Ammunition Brands Awarded Major International Police Contract


Law Enforcement Hero featured on Federal Ammunition’s “It’s Federal Season” Podcast


Federal Ammunition Introduces New Practice & Defend Packs


Federal Premium Terminal Ascent Selected as Editors’ Choice in Shooting Sports Retailer


Federal Ammunition Partners with Red Arrow


Federal Recognized as Today’s Top Rifle Ammunition Brand


Federal Premium Ammunition Continues Its Longtime Support of Pheasants Forever & Quail Forever


Federal Ammunition is the Official Ammunition of the “Crush with Lee & Tiffany”


Federal Custom Shop Turkey Loads Now in Season


Federal Ammunition Expands Its Top Gun Product Line with Two New Higher Velocity Options


Television Icon David Blanton of Realtree featured on Federal Ammunition’s “It’s Federal Season” Podcast


Federal Ammunition Introduces Three New Top Gun 100-Packs


Federal Ammunition Expands Its Non-Typical Line of Hunting Loads


Federal Ammunition Introduces New Speed-Shok 100-Packs


Federal Sponsored Shooters Earn Spots to Represent the U.S. in Tokyo


World Champion Vincent Hancock featured on Federal Ammunition’s “It’s Federal Season” Podcast


Federal Ammunition Introduces New MSR Ammo Cans


Outdoor Life Editor-in-Chief joins “It’s Federal Season” Podcast


Federal Will Showcase New Products at Industry Leading Conservation Shows in February


The Federal Premium Black Cloud TSS Product Lineup Increases with a 20-Gauge Option


Federal Wins Predator Xtreme 2020 Gold Award for Best Shotshells


Federal Expands Lineup of 6.5 Creedmoor Loads and Adds Options in 6.5 PRC


Federal Releases More Component Bullet Options for Reloading


Federal’s HammerDown is the Industry’s First Full Line of Hunting Ammunition Optimized for Lever-Action Rifles


Federal Introduces FireStick: New Ground-Breaking Muzzleloader Rifle Propellant System


Episode No. 2 of Federal Ammunition’s “It’s Federal Season” Podcast


Federal’s New Punch Personal Defense Ammo Delivers a Knockout


Federal Expands Syntech Options for Target Shooters and Personal Defenders


Federal Introduces Hydra-Shok Deep in 380 Auto that Delivers the Industry’s Best Penetration Depths


Federal Launches New Terminal Ascent All-Range Hunting Ammunition


Federal Will Launch More Than 130 New Products at the 2020 SHOT Show


On Target Magazine Honors Federal Premium Berger Hybrid Hunter with Editors’ Choice Award


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