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Federal Recognized as Most Frequently Purchased Rifle Ammunition Brand in Southwick Report

Federal Ammunition
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ANOKA, Minnesota - March 28, 2023 - Southwick Associates’ 2022 “Hunting & Shooting Participation and Equipment Purchases Consumer Tracking Study” named Federal Ammunition as the top rifle ammunition brand in 2022. Southwick’s yearly survey compiled the feedback of over 9,000 hunters and recreational shooters.

“We are excited to see Federal Ammunition as the top choice for rifle ammunition,” said Federal Centerfire Rifle Product Director, Mike Holm. “In the rifle ammunition purchase survey, Federal accounted for the highest percentage of total boxes purchased overall. This report shows the efforts of everyone at Federal are well received by rifle shooters. Our commitment is to produce a top-quality product that hunters and shooters can rely on, and this survey proves we are succeeding in our efforts.”

Federal has enhanced its Premium line and is offering the latest calibers for hunters and competitive target shooters. Its own Terminal Ascent line has been highly successful. Terminal Ascent features bonded construction that penetrates deep on close targets, while the patented Slipstream™ polymer tip initiates expansion at velocities 200 fps lower than comparable designs. The bullet’s long, sleek profile offers an extremely high ballistic coefficient, and its AccuChannel groove technology improves accuracy and minimizes drag.

“Quality and performance continue to keep Federal rifle ammunition at the top,” said Holm. “From the production line to everyone involved in the development and creation of Federal Ammunition products, all of us at Federal take immense pride in producing a line of rifle ammunition that continues to have a stellar reputation. With all our different products and sub-brands, rifle shooters are sure to find their perfect match for performance in the field or on the bench.”

Southwick’s in-depth resources illustrate shopping behaviors, such as where consumers buy, brand preferences, and amount spent. Learn more at www.southwickassociates.com.


 

2023 News Releases

Federal Continues Longtime Support as a Gold Level Sponsor of the Mule Deer Foundation


Federal Ammunition’s New Gold Medal CenterStrike 223 Rem Match Loads Now Available


Federal Ammunition: 10 Years of Offering Personal Defense HST


Federal Ammunition: Proud National Partner of the Ruffed Grouse Society and the American Woodcock Society


Ready for the Holidays: New Federal Merchandise


Federal Ammunition Announces Black Pack Bucks Rebate Program for Black Friday


Federal Ammunition’s New Podium Wad is Available for Shotshell Reloaders


Federal’s FireStick Blazes Its Way Into More Muzzleloader Seasons


Federal is the Official Ammunition Sponsor for “The Habitat Organization”


Federal Ammunition Launches New Power-Shok 360 Buckhammer


Federal Ammunition Announces A New Power-Shok No. 1 Buck Load


Federal Ammunition Awarded 5.56mm Duty Ammo Contract with the Department of Homeland Security, U.S. Customs and Border Protection


Federal Ammunition Sponsored Shooter Hancock Wins Gold at Pan American Games


Federal Ammunition Awarded 223 Rem. Duty Ammo Contract with the Department of Homeland Security, U.S. Immigration and Customs Enforcement


Federal Announces Gold Medal Action Pistol Ammunition Which Meets Competition Power-Factor Requirements


Federal Ammunition Sponsored Shooters Shine at the 2023 World Skeet Championships


Federal Ammunition Announces A New Premium 1 Buck Load


Federal Ammunition Announces New Hi-Bird Upland Loads with Fiber Wad


Federal Adds 28-Gauge to Its Popular Black Cloud Waterfowl Ammunition Product Line


Federal Ammunition Introduces New Gold Medal CenterStrike 6.5 Creedmoor Match Loads


Federal Ammunition Sponsored Shooter Derrick Mein Claims Trap Medals at World ISSF Championships


Federal Ammunition Sponsored Shooters Claim World ISSF Skeet Championships


Federal Ammunition Launches Punch in 30 Super Carry


Federal Ammunition Continues Support for the Scholastic Clay Target Program


Federal Ammunition is the Official Presenting Sponsor of the 2023 Delta Waterfowl Expo


Federal Ammunition Helps the National Wild Turkey Federation Celebrate 50 Years of Turkey Conservation


Federal Ammunition Sponsored Shooters Austen Smith and Vincent Hancock Win Gold in Italy


Federal Ammunition Continues Strong Support for the International Hunter Education Association-USA


Federal Ammunition Awards 2023 Tom Knapp Memorial Scholarships


Federal Ammunition HammerDown 444 Marlin Now Available


Champion Sporting Clays Shooter and Olympian Derrick Mein Wins Federal Ammunition’s HOA Cup 2023


Federal Ammunition Announces New Personal Defense HST 357 Magnum and 327 Federal Magnum


Federal Ammunition Introduces New Premium ELD-X Hunting Loads


Federal Ammunition Introduces New Action Shotgun Designed for Multi-Gun Competitors


Ready for Summer: New Federal Ammo T-Shirts & Hats


Federal Ammunition Adds New Train + Protect 10mm Auto


Federal Ammunition Sponsored Shooter Derrick Mein Wins Gold at the 2023 Shotgun National Championships


Federal Ammunition Shooters Win Men’s and Women’s Skeet Titles


Federal Ammunition Introduces New Gold Medal CenterStrike Match Loads


Federal Ammunition Shooters Gregg Wolf and Cameron Hicks Shoot Strong at the American Grand Prix


NRA Shooting Illustrated Magazine Awarded Federal’s All-New 30 Super Carry Cartridge as a 2023 Golden Bullseye Award Winner


Vanderbrink Promoted to CEO of Sporting Products at Vista Outdoor


Federal Ammunition Will Host Medal of Honor Recipient Sammy Davis at the 2023 NRA Show


Federal Ammunition Will Showcase New Products at the 2023 NRA Annual Meetings & Exhibits


Federal Recognized as Most Frequently Purchased Rifle Ammunition Brand in Southwick Report


Federal Recognized as Most Frequently Purchased Shotshell Ammunition Brand in Southwick Report


Federal Sponsored Shooter Shines at Triple J


Federal Ammunition Shooter Vincent Hancock Takes Home Silver and Gold the 2023 ISSF World Championship


Federal Sponsored Shooters Derrick Mein and Vincent Hancock Win 2023 World Cup Selections


Federal Ammunition is the Presenting Sponsor for the 2023 Pheasant Fest & Quail Classic


Federal Ammunition is Proud to Sponsor NWTF’s 2023 Convention and Sport Show for 40th Year


Team Federal Shines at the Steel Classic Texas Precision Match


Federal Wins Predator Xtreme 2023 Gold Award for Best Shotshells


On Target Magazine Honors Federal Premium Force X2 Shorty 00 Buckshot with Editors’ Choice Award


Federal Sponsored Shooter Derrick Mein Wins Two Medals at the Rabat Shotgun World Cup


Federal is the Official Ammunition of Silencer Central


Federal Adds 360 Buckhammer Its Popular Power-Shok Rifle Ammunition Product Line


Federal Will Announce New Shotshell Ammunition at the 2023 SHOT Show


Federal Will Announce New Centerfire Rifle Ammunition at the 2023 SHOT Show


Federal Will Announce New Handgun Ammunition at the 2023 SHOT Show


Federal Ammunition Announces Ballistic AE App Additions


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